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Naftali Group debuts The Willow, a collection of boutique residences in the heart of Gramercy

The Naftali Group has just announced the debut of The Willow, "a long-awaited tribute to the Gramercy neighborhood's architectural legacy," set to arrive this spring.


Naftali Group debuts The Willow, a collection of boutique residences in the heart of Gramercy
Image: The Willow, Naftali Group

Rising 19 stories at 201 East 23rd Street, this sophisticated 210-foot-tall tower, designed by the award-winning COOKFOX Architects, will offer 69 thoughtfully designed residences accompanied by select ground-floor retail spaces.


The Willow elegantly embraces Gramercy’s architectural heritage with a distinctive façade featuring rich red brickwork interspersed with intricate bond patterns and slim stone accents, complemented by expansive floor-to-ceiling windows framed in sleek black metal.


Naftali Group debuts The Willow, a collection of boutique residences in the heart of Gramercy
Image: The Willow, Naftali Group

Amenities at The Willow will include a serene private landscaped courtyard and dedicated storage spaces, with additional offerings and interiors curated by Rockwell Group to be announced soon.


Positioned near the 6 train at 23rd Street and Park Avenue South, the development offers residents easy transit access within one of Manhattan’s most vibrant communities.



Interested in living here? Click here to get more info from someone there directly.


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